Innovative Impressions is a company that is founded on the principles of motivating and inspiring people to scale up on “Self “motivation. We have designed a logo that conveys our intention to motivate others, attention to detail and manifestation of our dreams. To do so we have developed social media pages on Facebook, Instagram, Pinterest and Google+.

Through our social media presence we hope to share facts, fiction and wisdom of our ancestors with our fans and followers. Our idea is to invite people to share their stories and tell us what is important to them to help us improve life for others.

After observing and understanding the business module, a plan was devised to maximize the reach and fan base. After agreeing on the strategy and budget with the team, it was time to execute the plan. Currently content writing; web and mobile development are under the work in progress stage.

An existing client referred my name to Cherian Enterprises. My initial brief was to review the existing site and redesign it to showcase more of their product line-up to their potential and existing customers. As our discussions progressed the management decided they needed a new look which included the Logo, a mobile optimised website design and development on HTML/PHP/JQuery.

The aim of the complete overhaul was to make the site customer friendly to reflect a new and improved Cherian Enterprises. We decided to use bright vibrant colors and create a simple design with an enhanced product gallery including better-watermarked images. I was also asked to help them set-up their social media profiles while managing their Google AdWords campaign and analytics for 6 months after the relaunch.

I was able to complete the project a little before time and deliver exactly what the client wanted. Cherian Enterprises was quite happy about the design, social media integration and campaign analytics.

Meaning of Life got in touch with me to take a look at their social media presence and device a strategy to get to increase likes and followers on their Facebook, Twitter and Instagram pages. They were also looking for a strategy that would help them increase mobile downloads.

I observed their social media presence and created a new plan to maximize their reach. Once the plan, the target numbers and budgets were agreed upon with the client team, I was tasked with handling the campaign for mobile downloads and daily social media images for the client.

Having worked tirelessly with the client team we achieved what we had set out to do within a time frame of 3 months and they were extremely happy with the results.